he process of marketing medical technology and healthcare services presents a unique challenge. Physician practices should not spend time and money to educate a marketing or advertising agency from the ground up of the intricacies of healthcare. Savvy brings an astute understanding and incredible expertise to the healthcare marketing niche and makes a point of staying abreast of change, as the dynamics of this industry continually evolve.
Brenda Brouillette has a new, unique gift for transforming medical practices as a business organization. She developed my practice from a successful local single physician group to a multispecialty nationally recognized center for excellence.”– Thomas M. Sweeney, M.D., Ph.D Board Certified Orthopedic Surgeon
You will find this knowledge especially valuable to you as you pursue your sales and marketing objectives. We keep current on industry trends, attend conferences, and spend time with our clients to develop a fuller understanding of their technology and services. Only by way of this thorough preparation can we develop advertising, direct marketing, and public relations programs to solve those challenges.
As a part of your comprehensive program, Savvy will be addressing the following:
- Strategic Planning & Positioning
- Brand Identity
- Direct Marketing
- Public Relations
- Online Reputation Management (Grading Sites, etc)
- Interactive (Web, Multimedia)
- Social Media (Facebook, Twitter, Google+, Youtube, etc)
- Trade Show Support
- Conference Planning
- Media Planning
- Brochures & Collaterals
- Encourage Repeat Business
- Identify and Target Your Best Customers
- Know Your Competition
- Maximize Return on Investment
These Physician Practice programs are customized to your needs and practice but include a comprehensive internal analysis and planning phase and then proceed to the external phase of implementation of the business development program. These programs entail a contract no shorter than 6 months
These Physician Practice programs are customized to meet your needs and practice but include a comprehensive internal analysis and planning phase. We then proceed to the external phase of implementation of the business development program. These programs require a contract no shorter than 6 months.
We believe the most successful healthcare organizations build their marketing programs based on a keen understanding of their customers and community, a vision for what they want to achieve, and a solid strategic plan for how they are going to get there. Our team provides the energy, experience, leadership and creativity to help you do just that.
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